One of the hardest parts about starting or owning any business is marketing it successfully. With so many different ways to try and market, all with drastically different price averages, it can be hard to figure out the best way to gain visibility. When you join the Rebounderz family, you have the option to also be a part of the Rebounderz Advertising Fund. Your contribution to this fund is a simple, refined approach to marketing your Rebounderz franchise location. Consider the following reasons that you would want to join the Rebounderz Advertising Fund to help you grow a profitable franchise.
The number one benefit from working with a franchisor that provides an opportunity like the Rebounderz Advertising Fund is that you will gain visibility. Have you ever had a favorite restaurant that whenever you ask people about it, they’ve never heard of it? And to top it off, this hole-in-the-wall restaurant isn’t visible from the street either. The odds of this restaurant making it is slim to none, simply because they aren’t gaining any visibility. Visibility can mean a wide variety of things ranging from literally being seen when people drive by to seeing billboards or hearing radio spots that advertise the location.
Direct targeting is more critical in this online focused world than ever, and with resources like Google, you have the demographics to do very direct targeting at the tips of your fingers. Direct targeting will help you gain a following of exactly the type of people you’re looking for or who may be interested in your goods and services. For example, you may want to target women on Facebook within 20 miles of you that are between the ages of 25 to 40. These women are more likely to have children and act on a targeted ad because of it. This way your advertising money is going right to the audience who is most likely to come to a Rebounderz location.
The most difficult task for businesses these days is to be able to effectively market across the many different channels that exist. Do you put your efforts into radio, web campaigns, print magazine placements? How do you cover all the platforms on your own? With Rebounderz as your franchisor, you don’t have to worry about being an expert at each platform. Joining the Rebounderz Advertising Fund is a turnkey solution for all of our locations with a variety of support channels to help grow visibility for your location.
If you opt not to advertise at all, you’re doing yourself a disservice. Many people forget that there are other trampoline parks out there competing for the same guests in the same demographics. Marketing and advertising can help you to gain more visibility and more traction than your local competitor. One-up them and make sure that guests always choose your Rebounderz location over a competitor’s.
When it comes to profitable franchises, Rebounderz can’t be beat. With superior equipment, a stable market, and a comprehensive, turnkey marketing option, you will know you’re making a good investment. Call today to learn more.